Three common objectives of digital media marketing

Digital marketing follows multiple common objectives, One of those that can be seen as the most important of those is to improve targeting for advertisements which can lead to an increase in sales (Ncube, 2020), this being so important as it increases revenue and is extremely easy to measure, looking at sales numbers and current clicks on advertisements can track the progress of this objective and set yourself an achievable but concise goal such as looking at twitter analytics and aiming for a 50% increase in activity from people that view the ad. Another important objective that I will be aiming for will be to increase twitter developer connections over the course of the development of this game by 50 new followers with industry involvement which will be achieved through the use of hastags and posting images of development. Thirdly I will be setting an objective to increase visits to my itch.io page via the use of these blog posts and advertisements by 50% over the next 3 months of game development which will allow other games I have created to also generate interest. 

Ncube, M., 2020. 5 Digital Marketing Objectives Examples For Your Online Strategy. [online] Google Adwords Expert | Google Ads Expert | Digital Marketing Expert - Mike Ncube. Available at: <https: www.mikencube.co.uk="" 5-digital-marketing-objectives-examples=""></https:> [Accessed 26 February 2020].